PETER BASSA
Strategy | Marketing | Communications | Branding | Reputation | Issues
Strategia, realising strategies
Trusted advisor for Executive Boards, specialised in positioning and branding projects. When successful development and execution of strategic, marketing and communications programs are critical.
Extensive business experience at C- level and as Executive Board member. Always connecting corporate ambitions with business reality.
Working in various business-to-business market segments, like Technical Services, Energy, Metals & Mining, Building & Construction, Logistics, Manufacturing industries, Marine & Offshore. Strong background in companies with an International footprint, Family businesses and Private Equity.
Frequently involved to help companies to build and/or restructure their Marketing & Communication function and department.
Focus
Realising strategies, execution first
Expertise
Strategy development and execution, Positioning, Marketing, Reputation issues, Crisis communications, Branding, Communication management during Restructuring and M&A processes, Development and management of (international) M&C departments.
Background
Master degree in Business Administration
Contact Peter
+31 6 22 40 73 82
peter.bassa@strategia.nl